AyrKing Names New Director of Strategic Accounts

AyrKing, a FEDA manufacturer member and part of CFS Brands, has hired Adam King as its new director of strategic accounts.

In his new role, King will be responsible for developing new business with key strategic accounts and strengthening relationships with existing accounts. He will also seek new business opportunities through dealers while ensuring effective retention of existing customers.

King brings more than 20 years of foodservice industry experience to the manufacturer. Most recently, he was manager of business development for outside sales at Mission Restaurant Supply. He has also held sales roles with Oswalt Restaurant Supply, Forbes Hever & Wallace, CDS ReFresh, and Perks & Provisions. Before going into sales, he was director of food and beverage operations at Southern Methodist University and director of operations at Star Concessions.

“We’re excited to welcome Adam to the team,” Jim Bell, president of AyrKing, said in a news release. “His combined experience on both sides of the business will be invaluable as we continue to strengthen our partnerships with dealers and strategic accounts across the country.”