Robot Coupe Creates VP of Sales Position

Robot Coupe USA, a FEDA manufacturer member specializing in food preparation equipment, has named Marco Bottero as its new vice president of sales.

Bottero brings more than 20 years of experience in the global foodservice industry to the company. He began his career in 2003 as a culinary director and corporate executive chef for Electrolux Professional Group. Over time, he rose through the leadership ranks, taking on roles such as director of sales and head of national project business. Most recently, Bottero served as vice president of global sales at Waring Commercial, where he led sales and marketing strategies to drive consistent revenue growth, expand market presence, launch products, and develop high-performing teams.

“Recognized for his innovative and strategic vision, Marco's leadership is expected to have an immediate and lasting impact in this newly created position,” Robot Coupe said in a social media post announcing the hire.